‘Turning a sow’s ear into a silk purse’ – Berners Marketing success stories to make you shine
18th April, 2019
It is only natural to be hesitant when writing about yourself. It can be hard to strike a balance which showcases your legal expertise without appearing to be an overt self-publicist.
Writing or updating your online profile is one of the jobs that is easy to keep putting off. To help speed along a new website project, Berners Marketing was recently asked to write a collection of case studies for various solicitors at a large law firm. Our goal was to shine a light on their successes and help them demonstrate the skills and vast experience of their fee-earners.
One partner (who asked to remain anonymous) praised the skills of our editorial team in writing up their commercial property case study.
His comment was so nice, and he kindly agreed to let us share it:
‘Talk about turning a sow’s ear into a silk purse! Excellent, thank you – I would instruct me!’