News & views

How easy is it for clients with a disability to access your services? (first published in the Solicitor's Journal)

In her article first published in the Solicitor's Journal, Sue Bramall makes recommendations on how law firms can improve access to information for clients who have a disability.

Diversity
Law firm websites
Marketing plans
Law firm marketing
Legal market research
Marketing strategy
Legal marketing awards (UK)

Which law firm marketing consultant is right for you?

A search on Google for ‘Law firm marketing consultant’ yields 77.8 million results – that is a lot of choice. Adding ‘UK’ does not help narrow things down – in fact the results increase to 125 million as Google had already established that you were probably in the UK.

Law firm marketing
Legal marketing awards (UK)
Marketing strategy

28Oct '19

Benefits of a law firm marketing audit - download our DIY template

Time for a marketing audit? As we head into 2020, it is a good time to look back on the accomplishments of the past twelve months to take stock of progress in regard to your law firm’s marketing activity.

Marketing strategy
Law firm marketing
Legal marketing awards (UK)

13Feb '19

Managing marketing – hot potato or high performance team? Part 5 (first published in Managing for Success by the Law Society)

In the final part of the series written for the Law Society Law Management Section, Sue Bramall cautions against wasting resources and urges law firms to make the most of the limited time and budget reserved for marketing legal services.

Law firm marketing
Marketing plans
Marketing strategy

28Jan '19

Managing marketing – hot potato or high performance team? Part 4 (first published in Managing for Success by the Law Society)

In part 4 of a 5 part series written for the Law Society Law Management Section, Sue Bramall stresses you should properly manage and train your law firm’s marketing team, so they are fully equipped to do their job to the best of their ability.

Law firm marketing
Marketing plans
Marketing strategy

23Jan '19

Veterans, traditionalists and baby boomers – take care marketing to older clients (first published in PS magazine by The Law Soc

Given that none of us feel old, should we segment our target market by age? And if so, is it necessary to adapt our marketing for older clients?

Marketing strategy
Content strategy

14Dec '18

Managing marketing – hot potato or high performance? Part 3 (first published in Managing for Success by the Law Society)

In part three of a five part series written for the Law Society Law Management Section, Sue Bramall advises on how to choose the right marketing team for your firm.

Law firm marketing
Marketing plans
Marketing strategy

07Aug '18

Managing marketing – hot potato or high performance team? Part 1 (first published in Managing for Success by the Law Socie

Are you suffering from a revolving door of marketing staff? In part one of a five-part series written for the Law Society Law Management Section, Sue Bramall gives practical advice on how to resource your marketing effectively to ensure you get the best return on investment.

Law firm marketing
Marketing strategy

20Jan '18

Law Consultancy Network welcomes two new members

Katherine Thomas and Simon McCrum are the latest additions to the Law Consultancy Network’s growing network of management consultants in the UK and Australasia.

Law Consultancy Network
Marketing strategy