News & views
28Aug '23

Sharing the lessons of the Luqmani Thompson law firm rebrand
Luqmani Thompson worked with Berners Marketing to carry out a rebrand and launch a new website. Managing Partner Sally Thompson and Sue Bramall share their step-by-step approach to the project and their tips for other law firm leaders embarking on a similar project.
- Law Consultancy Network
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Marketing budgets
- Marketing plans
- Marketing strategy
- Photography
- Team
- Time management
22Aug '23

Chat GPT and generative AI: eight questions the ICO recommend you should ask
The ICO is warning that ChatGPT carries with it a range of concerning legal issues,
- AI & big data
- Legal content
- Law firm marketing
13Aug '23

20 ways to maximise the benefit from legal marketing blogs – free download
The legal marketing team at Berners Marketing has created a handy list of 20 tips and recommendations to help you get the most out of your legal content.
- Content strategy
- E-marketing
- Internet search results
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Marketing plans
- Marketing strategy
02Jul '23

Pricing transparency regulations - are you up to date?
The Law Society has produced updated guidance on compliance with the SRA's pricing transparency rules:
- Team
- Legal content
- Lawyer marketing
- Law firm websites
29May '23

Climate change and the perils of greenwashing for law firm marketing teams
The Law Society has published its guidance on the impact of climate change on solicitors (following on from its Climate Change Resolution in 2021) and it includes some interesting warnings on the perils of greenwashing.
- Law firm marketing
- Law firm websites
- Content strategy
- Legal content
- Team
10Jan '23
Salesforce CRM upgrade for legal content marketing experts
Read the case study on our Salesforce CRM upgrade to accommodate the growing number of legal content subscriptions.
- Contact data
- Knowledge management
- Law firm marketing
- Legal content
- Team
- Time management
04Nov '22
A day in the life: providing legal marketing content to law firms
Managing director Sue Bramall recently featured in the magazine March 8, where she shared a typical working day.
- Legal content
- Team
- Time management
15Aug '22

Time to cancel the phrase ‘dumbing down’ and focus on clarity in legal content writing
Legal marketing expert Sue Bramall explains why the expression 'dumbing down' is inappropriate today.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Legal content
- Legal writing tips
08Jul '22
Is law firm marketing guilty of ageism?
The Centre for Ageing Better has published a guide to support organisations in communicating about ageing and older age.
- Editorial Style Guides
- Diversity & inclusion
- Law firm marketing
- Legal content
- Law firm websites
- Lawyer marketing
- Legal writing tips
- Photography