News & views
24Mar '23
20 ways to maximise the benefit from legal marketing blogs – free download
The legal marketing team at Berners Marketing has created a handy list of 20 tips and recommendations to help you get the most out of your legal content.
- Content strategy
- E-marketing
- Internet search results
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Marketing plans
- Marketing strategy
01Mar '23
Generating profits from a subscription business while you sleep
How can you profit from a subscription business? Drawing on her own experience of building the Berners Legal Content Library subscription service, Sue highlights the importance of improving the effectiveness of business processes in order to handle growth.
- Team
- Time management
- Marketing plans
- Marketing strategy
- Knowledge management
- IDAHO workflow
- Lawyer marketing
08Jul '22
Is law firm marketing guilty of ageism?
The Centre for Ageing Better has published a guide to support organisations in communicating about ageing and older age.
- Editorial Style Guides
- Diversity & inclusion
- Law firm marketing
- Legal content
- Law firm websites
- Lawyer marketing
- Legal writing tips
- Photography
20Jun '22
Changing language in family law (and a marketing checklist) for no-fault divorce
With the new law which introduces no-fault divorce comes a new set of jargon for family lawyers.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Legal newsletters
- Legal writing tips
12May '22
NHS ‘inclusive language’ content style guide useful for law firm marketing
NHS ‘inclusive language’ content style guide useful for law firm marketing especially for personal injury and private client services.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Legal newsletters
- Legal writing tips
17Jan '22
Is anxiety ignored within law firm marketing? (first published by The Law Society)
A look at the impact anxiety has within law firm marketing, and what you can do to support both employees and clients.
- Diversity & inclusion
- Law firm marketing
- Lawyer marketing
29Oct '21
Legal marketing consultant Sue Bramall to judge the Lexis Nexis Awards 2022
Managing director and legal marketing expert Sue Bramall has been invited to sit on the judging panel for the LexisNexis Awards 2022.
- Lawyer marketing
- Legal market research
- Legal awards (UK)
- Team
22Dec '20
UK Legal Marketing Awards to Enter in 2021
Is your legal marketing team looking for some recognition for the great work that your law firm has been doing over the past year? You may want to consider whether you stand a chance of winning a legal award.
- Legal awards (UK)
- Law firm marketing
- Lawyer marketing
30Nov '20
Lawyer marketing – what skills do you need?
Having been working in professional services for a few decades, I can remember the days when lawyers and accountants would declaim “I didn’t train to become an account/solicitor to have to do marketing or sales.”
- Time management
- E-marketing
- Lawyer marketing