News & views
30Nov '21
Dip into VISTA: the Autumn 2021 Collection from the Law Consultancy Network
The Autumn edition of VISTA from the Law Consultancy Network is available to read online.
- Law Consultancy Network
30Sep '21
Launch of our law firm marketing toolkit - rebranding checklist
Our handy checklist will streamline planning your rebrand strategy and make sure that nothing important gets missed, whether your firm is undergoing a full rebrand or simply refreshing its look with a new logo.
- Knowledge management
- Law Consultancy Network
- Law firm marketing
- Law firm mergers
- Law firm start-ups
- Law firm websites
- Marketing plans
- Marketing strategy
25Jun '21
Could ‘design thinking’ take legal content marketing to a new level?
Sue Bramall explains how taking a ‘design thinking’ approach when planning your legal content marketing can help to better understand client needs and communicate effectively.
- AI & big data
- Content strategy
- Knowledge management
- Law Consultancy Network
- Law firm marketing
- Law firm websites
- Legal content
- Marketing strategy
- Legal writing tips
09Apr '21
Law firm marketing plans - Firmwide v Practice v Sector v Client?
How many marketing plans does a law firm need? How long should they be? How do you make a marketing plan translate into action and then results?
- Diversity & inclusion
- Knowledge management
- Law Consultancy Network
- Law firm marketing
- Law firm mergers
- Law firm start-ups
- Legal market research
- Marketing budgets
- Marketing plans
- Marketing strategy
- Time management
19Mar '21
Is law firm marketing necessary if you have strong internal referrals?
Think law firm marketing is unnecessary because you should have strong internal referrals? Sue Bramall looks at the key drivers of internal referrals and explains why trust and understanding are key to unlocking the potential
- Law Consultancy Network
- Law firm marketing
- Marketing plans
- Marketing strategy
26Oct '20
Like Le Tour de France - law firm marketing is a team sport
This year, Sue Bramall got to follow the whole Tour de France and saw the Brit, Tao Geoghegan Hart, win the Giro d'Italia from her armchair. In this (not-too-serious) blog, she draws parallels between law firm marketing and the team approach in the cycling grand tours …
- International
- Law Consultancy Network
- Law firm marketing
- Law firm websites
- Marketing plans
- Marketing strategy
- Team
- Time management
17Jul '20
Podcast: Law firm marketing to clients during the coronavirus pandemic
In a podcast for The Law Society Law Management Section, Fariha Butt of Saracens Solicitors interviewed Sue Bramall on the subject of client communications and how to manage your marketing to achieve your objectives during the pandemic.
- Content strategy
- Contact data
- Law Consultancy Network
- Law firm marketing
- Legal newsletters
- Marketing plans
- Time management
- Marketing strategy
- Team
18Jan '19
The knowledge innovation virtual book club
Do your New Year’s resolutions include joining a book club? Developing new skills? Expanding your network?
- Team
- Knowledge management
- Law Consultancy Network
16Feb '18
Law Consultancy Network welcomes Knowledge Management expert
The Law Consultancy Network continues to go from strength to strength and this month welcomes to its ranks Hélène Russell, owner of TheKnowledgeBusiness, founder and leader of Knowledge Network UK.
- Law Consultancy Network
- Team