News & views
07Oct '22
How law firms can assist clients who have a disability
Is your law firm doing enough to assist clients with disabilities? Here are some useful suggestions on adjustments you can make so all your clients experience excellent client service.
- Diversity & inclusion
- Editorial Style Guides
30Jun '22
Time to cancel the phrase ‘dumbing down’ and focus on clarity in legal content writing
Legal marketing expert Sue Bramall explains why the expression 'dumbing down' is inappropriate today.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Legal content
- Legal writing tips
27May '22
Is law firm marketing guilty of ageism?
The Centre for Ageing Better has published a guide to support organisations in communicating about ageing and older age.
- Editorial Style Guides
- Diversity & inclusion
- Law firm marketing
- Legal content
- Law firm websites
- Lawyer marketing
- Legal writing tips
- Photography
21Mar '22
Changing language in family law (and a marketing checklist) for no-fault divorce
With the new law which introduces no-fault divorce comes a new set of jargon for family lawyers.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Legal newsletters
- Legal writing tips
28Feb '22
NHS ‘inclusive language’ content style guide useful for law firm marketing
NHS ‘inclusive language’ content style guide useful for law firm marketing especially for personal injury and private client services.
- Content strategy
- Diversity & inclusion
- Editorial Style Guides
- Law firm marketing
- Law firm websites
- Lawyer marketing
- Legal content
- Legal newsletters
- Legal writing tips
17Jan '22
Is anxiety ignored within law firm marketing? (first published by The Law Society)
A look at the impact anxiety has within law firm marketing, and what you can do to support both employees and clients.
- Diversity & inclusion
- Law firm marketing
- Lawyer marketing
12Nov '21
Is diversity & inclusion more than skin deep in your law firm’s brand?
Sue Bramall explains why commitment to diversity and inclusion must be embedded within a law firm’s culture and championed by staff at all levels.
- Diversity & inclusion
- Law firm marketing
- Law firm websites
- Marketing plans
- Marketing strategy
21Sep '21
Tech lawyers can learn from Microsoft as it wipes non-inclusive language
A report by UK Finance, EY and Microsoft highlights terms which may infer a level of racial bias or discrimination, and some alternatives.
- Diversity & inclusion
- Editorial Style Guides
- Knowledge management
- Law firm marketing
- Legal content
- Legal writing tips
05Aug '21
The Diversity Style Guide, by Rachele Kanigel
The Diversity Style Guide, by Rachele Kanigel, aims to help journalists and other media professionals ‘cover a complex, multicultural world with accuracy, authority and sensitivity’
- Book review
- Diversity & inclusion
- Editorial Style Guides
- Legal writing tips