News & views
Why law firm websites take longer than you expect (First published on Law Society Gazette/In Business blog)
With a growing percentage of new enquiries arriving via solicitors’ web sites these days, it is undoubtedly a law firm’s most valuable marketing tool.
Do you need a social media policy?
Over the past few months we have been working with a number of clients and social media specialists to develop a model social media policy and a template social media register to help law firms to manage their array of social media.
Are there holes in your client experience? (first published in the Law Society Gazette/In Business blog)
Whatever your marketing budget, it is important to ensure that every enquiry is handled efficiently and effectively in order to maximise the proportion which are converted to an instruction.
Starting a law firm – outsource the marketing
There are many reasons for wanting to start your own law firm, ranging from a desire for independence to an ambition to fulfil a certain vision, such as launching a new type of service.