Elon Musk described the excessive use of acronyms as ‘a significant impediment to communication’. Sue Bramall recaps the differences between an abbreviation, acronym and initialism.
The legal profession has seen more than a few failures in recent years. Sue Bramall looks at ways in which law firms can learn to embrace failure as an opportunity to grow your business
Scientists searching for extra-terrestrial intelligence recently sent message to Lutyen’s Star - Sue Bramall suggests seven ways in which you can make sure your communications strategy is ‘out of this world’ in 2018.
In her most recent book review, Sue Bramall looks at Laura Empson’s ‘Leading Professionals: Power, Politics and Prima Donnas’.
Professionals and techies love acronyms, and the one that has been everywhere this year is AI, standing for artificial intelligence.
Producing regular legal content to is essential to keeping your firm’s website current and in the limelight. However, is your content serving a purpose, or is it just there to fill space?
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